Kicking off the Marshall McLuhan Centennial transmediale presents one of the Canadian media philosopher's most radical yet relatively under-explored works, COUNTERBLAST. On the occasion of the 'McLuhan in Europe 2011' network initiative, with the kind permission of The Estate of Corinne McLuhan and in collaboration with the Gingko Press (Hamburg) transmediale publish a special hardcover 'limited edition' facsimile of the original 1954 'COUNTERBLAST'.
The second edition of the transmediale parcours, the festival‘s new publication series, is intended to sketch a conceptually meandering path through and along the themes that the festival addresses, picking up on points, manifestos and images supporting the festival‘s conceptual background.